Postscript

A few questions, in case they have not been answered.

Did this introduction come from a person?
Yes. Every introduction is read, written, signed, and sent by Joe Parker. There is no team behind the email and no automated cadence. If something in the message reads as specific to your business, it is because someone read your work and wrote it about you.
Why did this introduction come from you and not someone I already know?
Because we were paying close attention to your work in the course of our own and recognized a match for someone we represent that the people you already know are not in a position to make. The introduction email itself names what we noticed.
How is this paid for?
There is no fee for receiving an introduction. We are paid by the practitioner on the other side of the match, only if an introduction leads to a working relationship. Our incentives are aligned with the introductions making sense - when a match doesn't fit, the cost of writing it falls on us.
How do you actually vet?
We work only with practitioners we know directly - usually through prior collaboration or a long stretch of close observation. We do not represent anyone whose work we have not seen up close, and we do not extend our name to a stranger.
Do you keep my information on a list?
No. We follow specific businesses in the course of our own work; we do not maintain general lists. If the timing of an introduction is wrong, we make a brief note of it and stop. The note exists only so that we do not write you twice when we should not.
Will my information be passed to the practitioner without my consent?
No. The introduction email comes to you first. Nothing moves forward without your reply confirming you would like to be introduced.
What if the timing is wrong?
You do not reply. We send one short follow-up to confirm the email landed cleanly, and that is the end of the correspondence. You do not get added to a list.
Can I see the practitioner's work before deciding?
Yes. The introduction names the practitioner and points you to their work. We expect you to read it. Your judgment matters as much as ours.
How do I confirm the email is real?
The signature names the office and links to this site. The booking link routes to a calendar listing the same person's name. The simplest test is to book a short call and see.
I would like to be represented by Cedar. How does that work?
If your work overlaps with ours and we know it well, the next step is a short conversation. If we do not yet know your work well enough to vouch for it, the conversation is longer - we do not represent practitioners we have not seen up close.

Still want to confirm? Fifteen minutes is enough.

Schedule fifteen minutes